<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>simon n. reynolds blogs &#187; Cool Stuff</title>
	<atom:link href="http://simonreynolds.com.au/blog/category/cool-stuff/feed/" rel="self" type="application/rss+xml" />
	<link>http://simonreynolds.com.au/blog</link>
	<description>The Online World of Advertising and Marketing by Simon N. Reynolds</description>
	<lastBuildDate>Fri, 17 Jul 2009 14:48:55 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	
		<item>
		<title>Yearbook yourself is a great (but not perfect) campaign</title>
		<link>http://simonreynolds.com.au/blog/2008/10/yearbook-yourself-is-a-great-but-not-perfect-campaign/</link>
		<comments>http://simonreynolds.com.au/blog/2008/10/yearbook-yourself-is-a-great-but-not-perfect-campaign/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 10:48:45 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Criticism]]></category>
		<category><![CDATA[yearbookyourself]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=83</guid>
		<description><![CDATA[So my facebook starts showing up with friends posting photos which has their face photoshoped in with a old school yearbook black and white photos.. sporting awesome fashion and hairstyles from way back.. The photos start coming from other friends who have also transformed themselves.. The photos have a very minimal url in the bottom [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://blog.simonreynolds.com.au/images/myYearbookPhoto1-20081020-212630.jpg" alt="SimonReynoldsYearbookPhoto1" /></p>
<p><img src="http://blog.simonreynolds.com.au/images/myYearbookPhoto2-20081020-212711.jpg" alt="SimonReynoldsYearbookPhoto2" /></p>
<p>So my facebook starts showing up with friends posting photos which has their face photoshoped in with a old school yearbook black and white photos.. sporting awesome fashion and hairstyles from way back..</p>
<p>The photos start coming from other friends who have also transformed themselves..</p>
<p>The photos have a very minimal url in the bottom left hand corner which strikes intrigue, and instant recognisation that this website is providing the great photos that are springing up all over my facebook feed..</p>
<p>It took me a good 2 weeks to give it a go myself, but after being at work and seeing people &#8220;yearbooking&#8221; themselves and the fun that was shared between the onlookers, i couldn&#8217;t resist..</p>
<p><a title="yearbookyourself" href="http://yearbookyourself.com">Yearbookyourself.com</a> is a great campaign from <a title="Taubman" href="http://taubman.com">Taubman</a> what looks like a chain of shopping malls in America.. it provides the visitor a easy and commitment-less form of entertainment, and social media has enabled visitors to share these comical yearbook photos with each other..</p>
<p>When you upload your photo and position is correctly it gives you a list of shopping malls to choose from.. (thought not specifying the point or purpose of this selection) then it gives you a timeline of photos to place your mug into.. starting from 1950 all the way til 2000, It tries to relate these times to styles of clothes and fashion that can be purchased by displaying stores inside the mall that are relevant..</p>
<p>Its a great platform for a campaign to use, creates entertaining engaging content for the visitor, and then creates these great photos that the visitor MUST share with their friends.<br />
Its a shame that they havent positioned the product strongly to link in with the idea.. maybe there could of been a better product that could of taken advantage of such a campaign&#8230; The other shame is that they havent enabled users to share on their desired social media straight from the site.. a &#8220;share on facebook&#8221; would be great!</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/10/yearbook-yourself-is-a-great-but-not-perfect-campaign/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>I Heart Skitch</title>
		<link>http://simonreynolds.com.au/blog/2008/09/i-heart-skitch/</link>
		<comments>http://simonreynolds.com.au/blog/2008/09/i-heart-skitch/#comments</comments>
		<pubDate>Tue, 02 Sep 2008 03:25:05 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Comic Life]]></category>
		<category><![CDATA[Mac Os]]></category>
		<category><![CDATA[Skitch]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=45</guid>
		<description><![CDATA[Skitch is a absolutely awesome app for the mac. Made by Plasq, the guys that brought you comic life, these guys are making some really great apps Drag a photo onto it, or snap one from your screen.. Use the cool tools to draw and edit it, resize it.. and then one click upload! to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://skitch.com"><img class="alignnone" title="Skitch Dock" src="http://skitch.com/pics/skitch/dock.jpg" alt="" width="453" height="120" /></a></p>
<p>Skitch is a absolutely awesome app for the mac. Made by Plasq, the guys that brought you comic life, these guys are making some really great apps</p>
<p>Drag a photo onto it, or snap one from your screen..</p>
<p>Use the cool tools to draw and edit it, resize it.. and then one click upload! to FTP, flickr or other webgallery!</p>
<p>Another click will copy the &lt;a&gt; tags into your clip board ready to paste into your HTML..</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/09/i-heart-skitch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Street View vists Mobil fills up with petrol</title>
		<link>http://simonreynolds.com.au/blog/2008/09/street-view-vists-mobil-fills-up-with-petrol/</link>
		<comments>http://simonreynolds.com.au/blog/2008/09/street-view-vists-mobil-fills-up-with-petrol/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 01:15:16 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Mobil]]></category>
		<category><![CDATA[Rozelle]]></category>
		<category><![CDATA[Street View]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=37</guid>
		<description><![CDATA[Street view is semi new to Australia, and is great! Im in the process of writing my next blog post about a local mobil gas station&#8230; I check out street view to get a nice picture.. and got more than i expected..]]></description>
			<content:encoded><![CDATA[<p>Street view is semi new to Australia, and is great!</p>
<p>Im in the process of writing my next blog post about a local mobil gas station&#8230;</p>
<p>I check out street view to get a nice picture.. and got more than i expected..</p>
<p><img src="http://blog.simonreynolds.com.au/images/mobil_victoria_road_rozelle.jpg" alt="Mobile Rozelle" width="640" height="380" /></p>
<p><script type="text/javascript"><!--
google_ad_client = "pub-3942097626343652";
google_ad_slot = "7315365487";
google_ad_width = 728;
google_ad_height = 90;
//--></script>
<script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"></script>
</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/09/street-view-vists-mobil-fills-up-with-petrol/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>3D Lego POS Marketing Technology</title>
		<link>http://simonreynolds.com.au/blog/2008/07/3d-lego-pos-marketing-technology/</link>
		<comments>http://simonreynolds.com.au/blog/2008/07/3d-lego-pos-marketing-technology/#comments</comments>
		<pubDate>Tue, 15 Jul 2008 11:41:09 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[POS]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=30</guid>
		<description><![CDATA[An awesome new POS Marketing technology! Thanks too &#60;6F&#62;]]></description>
			<content:encoded><![CDATA[<p>An awesome new POS Marketing technology!</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="437" height="392" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="id" value="viddler_25f692fc" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="src" value="http://www.viddler.com/player/25f692fc/" /><embed id="viddler_25f692fc" type="application/x-shockwave-flash" width="437" height="392" src="http://www.viddler.com/player/25f692fc/" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>Thanks too <a href="http://ffffff.com.au/2008/07/15/out-of-the-box-thinking/" target="_blank">&lt;6F&gt; </a></p>
<p><script type="text/javascript"><!--
google_ad_client = "pub-3942097626343652";
google_ad_slot = "7315365487";
google_ad_width = 728;
google_ad_height = 90;
//--></script>
<script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"></script>
</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/07/3d-lego-pos-marketing-technology/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>GetUp against Fuel Watch!</title>
		<link>http://simonreynolds.com.au/blog/2008/06/getup-against-fuel-watch/</link>
		<comments>http://simonreynolds.com.au/blog/2008/06/getup-against-fuel-watch/#comments</comments>
		<pubDate>Sun, 29 Jun 2008 12:18:15 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[TVC]]></category>
		<category><![CDATA[Dan Ilic]]></category>
		<category><![CDATA[Fuel Watch]]></category>
		<category><![CDATA[GetUp]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=28</guid>
		<description><![CDATA[Dan Ilic (a friend of mine) has produced this new Ad for GetUp Australia&#8230; Perfect use of humour to spread GetUps cause&#8230; Im sure GetUp was very happy with the response it has received &#8230; (Dan was quite proud to get back on Channel Ten) Ten Late Night News GetUp Fuel Watch Ad from Dan [...]]]></description>
			<content:encoded><![CDATA[<p>Dan Ilic (a friend of mine) has produced this new Ad for GetUp Australia&#8230;</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/CZlT4w2tZmg&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/CZlT4w2tZmg&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;hl=en" wmode="transparent"></embed></object></p>
<p>Perfect use of humour to spread GetUps cause&#8230;</p>
<p>Im sure GetUp was very happy with the response it has received &#8230; (Dan was quite proud to get back on Channel Ten)</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="225" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.vimeo.com/moogaloop.swf?clip_id=1228620&amp;server=www.vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed type="application/x-shockwave-flash" width="400" height="225" src="http://www.vimeo.com/moogaloop.swf?clip_id=1228620&amp;server=www.vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
<a href="http://www.vimeo.com/1228620?pg=embed&amp;sec=1228620">Ten Late Night News GetUp Fuel Watch Ad</a> from <a href="http://www.vimeo.com/user360616?pg=embed&amp;sec=1228620">Dan Patmore</a> on <a href="http://vimeo.com?pg=embed&amp;sec=1228620">Vimeo</a>.</p>
<p><script type="text/javascript"><!--
google_ad_client = "pub-3942097626343652";
google_ad_slot = "7315365487";
google_ad_width = 728;
google_ad_height = 90;
//--></script>
<script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"></script>
</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/06/getup-against-fuel-watch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Weekend Mornings at Balmain</title>
		<link>http://simonreynolds.com.au/blog/2008/06/weekend-mornings-at-little-marionette/</link>
		<comments>http://simonreynolds.com.au/blog/2008/06/weekend-mornings-at-little-marionette/#comments</comments>
		<pubDate>Sat, 28 Jun 2008 04:39:54 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Fun]]></category>
		<category><![CDATA[Balmain]]></category>
		<category><![CDATA[Coffee]]></category>
		<category><![CDATA[Park]]></category>
		<category><![CDATA[The Little Marionette]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/2008/06/weekend-mornings-at-little-marionette/</guid>
		<description><![CDATA[IMG_0267.JPG, originally uploaded by simonnreynolds. One of my favourite things in the world&#8230;. Saturday Mornings, In Balmain&#8230;. Little Marionette coffee in the park on a awesome day!]]></description>
			<content:encoded><![CDATA[<div style="text-align: left; padding: 3px;">
<a href="http://www.flickr.com/photos/simonnreynolds/2617664258/" title="photo sharing"><img src="http://farm4.static.flickr.com/3292/2617664258_ea0a2f2e65.jpg" style="border: solid 2px #000000;" alt="" /></a><br />
<br />
<span style="font-size: 0.8em; margin-top: 0px;"><a href="http://www.flickr.com/photos/simonnreynolds/2617664258/">IMG_0267.JPG</a>, originally uploaded by <a href="http://www.flickr.com/people/simonnreynolds/">simonnreynolds</a>.</span>
</div>
<p>
One of my favourite things in the world&#8230;.</p>
<p>Saturday Mornings, In Balmain&#8230;.</p>
<p>Little Marionette coffee in the park on a awesome day!
</p>
<p><script type="text/javascript"><!--
google_ad_client = "pub-3942097626343652";
google_ad_slot = "7315365487";
google_ad_width = 728;
google_ad_height = 90;
//--></script>
<script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"></script>
</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/06/weekend-mornings-at-little-marionette/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Lingo Kid!</title>
		<link>http://simonreynolds.com.au/blog/2008/05/the-lingo-kid/</link>
		<comments>http://simonreynolds.com.au/blog/2008/05/the-lingo-kid/#comments</comments>
		<pubDate>Thu, 29 May 2008 15:54:03 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Indian]]></category>
		<category><![CDATA[Influential Marketing Blog]]></category>
		<category><![CDATA[Peacock]]></category>
		<category><![CDATA[Salesperson]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=10</guid>
		<description><![CDATA[This post over at the Influential Marketing Blog really caught my attention&#8230; A Simple Marketing Lesson From The &#8220;Lingo Kid&#8221; Basically involves this Boy, selling Fans made out of Peacock Feathers or what he describes as &#8220;Walking Indian Air Condition&#8221; Although the product doesn&#8217;t really appeal to most people, (well doesn&#8217;t appeal to me). The [...]]]></description>
			<content:encoded><![CDATA[<p>This post over at the Influential Marketing Blog really caught my attention&#8230;<br />
<a title="The Lingo Kid" href="http://rohitbhargava.typepad.com/weblog/2008/05/a-simple-market.html" target="_blank">A Simple Marketing Lesson From The &#8220;Lingo Kid&#8221;</a></p>
<p>Basically involves this Boy, selling Fans made out of Peacock Feathers or what he describes as &#8220;Walking Indian Air Condition&#8221;</p>
<p>Although the product doesn&#8217;t really appeal to most people, (well doesn&#8217;t appeal to me).</p>
<p>The point that the post makes is that it doesn&#8217;t matter what you&#8217;re selling, just that you speak the right language..</p>
<p>The boy is a born salesmen and also seems very intelligent and its a shame that he is wasting his talents on the streets selling peacock feathers..</p>
<p><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/6PrleqeCAPw&#038;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/6PrleqeCAPw&#038;hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
<p><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/-URtZfIgKAU&#038;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/-URtZfIgKAU&#038;hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/05/the-lingo-kid/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Weezer &#8211; Pork and Beans</title>
		<link>http://simonreynolds.com.au/blog/2008/05/weezer/</link>
		<comments>http://simonreynolds.com.au/blog/2008/05/weezer/#comments</comments>
		<pubDate>Thu, 29 May 2008 15:27:16 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[South Park]]></category>
		<category><![CDATA[Weezer]]></category>
		<category><![CDATA[You Tube]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/2008/05/8/</guid>
		<description><![CDATA[Ok, i know EVERYONE has blogged this&#8230; But i thought it was pretty cool aswell.. Its definately taken off! and extremely viral.. 4,145,762 views when writing this post&#8230; Im still confused to whether they are the real YouTube Stars miming the song&#8230;.!? Also reminds me of the great South Park Episode! Classic!~]]></description>
			<content:encoded><![CDATA[<p>Ok, i know EVERYONE has blogged this&#8230;</p>
<p>But i thought it was pretty cool aswell..</p>
<p>Its definately taken off! and extremely viral.. 4,145,762 views when writing this post&#8230;</p>
<p>Im still confused to whether they are the real YouTube Stars miming the song&#8230;.!?<br />
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://youtube.com/v/muP9eH2p2PI" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://youtube.com/v/muP9eH2p2PI"></embed></object></p>
<p>Also reminds me of the great South Park Episode!<br />
<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/9FR_-VURBuE&#038;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/9FR_-VURBuE&#038;hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
<p>Classic!~</p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/05/weezer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google + MacOS 10.5.3+ Address Book + iPhone = :)</title>
		<link>http://simonreynolds.com.au/blog/2008/05/google-macos-1053-address-book-iphone/</link>
		<comments>http://simonreynolds.com.au/blog/2008/05/google-macos-1053-address-book-iphone/#comments</comments>
		<pubDate>Thu, 29 May 2008 15:17:47 +0000</pubDate>
		<dc:creator>simon</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Lifehack]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[igoogle]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mac]]></category>
		<category><![CDATA[mac os 10.5.3]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[wirednews]]></category>

		<guid isPermaLink="false">http://blog.simonreynolds.com.au/?p=5</guid>
		<description><![CDATA[Today, Apple made my digital life even more complete&#8230; Having my Contacts / Email / Calander where ever i am, is what i have been longing for.. Yes there are a few solutions out there.. I haven&#8217;t found any i liked.. (dot mac for instance just isn&#8217;t that convient) Now with Mac OS 10.5.3 , [...]]]></description>
			<content:encoded><![CDATA[<p>Today, Apple made my digital life even more complete&#8230;</p>
<p>Having my Contacts / Email / Calander where ever i am, is what i have been longing for..</p>
<p>Yes there are a few solutions out there.. I haven&#8217;t found any i liked.. (dot mac for instance just isn&#8217;t that convient)</p>
<p>Now with Mac OS 10.5.3 , with native support for syncing of Google Contacts&#8230; just made Google a whole lot useful for me&#8230; (Only works for iPhone users.. sorry <img src='http://simonreynolds.com.au/blog/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' /> )</p>
<p><a href="http://blog.simonreynolds.com.au/wp-content/uploads/2008/06/googleaddressbook.jpg"><img class="alignnone size-medium wp-image-6" title="Google Address Book Sync" src="http://blog.simonreynolds.com.au/wp-content/uploads/2008/06/googleaddressbook.jpg" alt="Google Address Book Sync" width="300" height="140" /></a></p>
<p>Just yesterday i started using iGoogle, which i find is really awesome, it has great artist themes, and looks to be taking off.. I read a article recently showing that traffic coming from iGoogle search was significantly increasing&#8230;</p>
<p>It also enables you add applications to customise your personal homepage, The big bloggers think its going to turn into a Social Network of its own</p>
<p><a title="igoogle turning into social network?" href="http://blog.wired.com/monkeybites/2008/04/igoogle-sandbox.html" target="_blank">Wired Article: News Tools Hint at Social Network</a></p>
<p><img class="alignnone" src="http://blog.wired.com/monkeybites//igoogle.jpg" alt="igoogle" /></p>
]]></content:encoded>
			<wfw:commentRss>http://simonreynolds.com.au/blog/2008/05/google-macos-1053-address-book-iphone/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

